It’s nearly 2014 and print is officially dead – isn’t it? Hardly. Print still has a significant role to play when it comes to marketing real estate, and the most successful property campaigns are those that combine print and internet strategies. Numbers that speak for themselves: Attendance at Open For Inspections triples when a marketing campaign combines print and online. Property campaigns that use a ...
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Tags: online, print marketing
Nine tips for a letterbox campaign that can’t be ignored
With apps, social media and other digital platforms clamouring for our attention, it’s easy to overlook the humble letterbox drop. Too many businesses neglect it in favour of ‘flashier’ marketing tools, but we think that’s a mistake. Here are a few ways that you can make the good, old-fashioned letterbox drop work for your real estate marketing campaign. 1. Everyone loves a letter People love getting actual mail. ...
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Tags: print marketing, the letterbox
