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2014

Real estate marketing trends for 2015

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15 December 2014

Real estate marketing trends for 2015

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The end of the year is almost here, and that means it’s time once again to predict what’s in store for the year ahead. For many of our clients, the market shows no signs of stopping before Christmas. After two extremely strong years, everyone will be watching closely to see how it performs in 2015. So with that in mind, here’s what we think is in store over the next 12 months. Brand ‘refreshes’...
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Three social media resolutions for 2015

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28 November 2014

Three social media resolutions for 2015

Article excerpt

Done well, your Facebook, Twitter or Pinterest presence can be a great way to cultivate your online reputation, build brand awareness, draw attention to your listings, and engage directly will clients old and new. More and more real estate agents are using these platforms to great effect. Professionally managed social media accounts are a useful brand building tool that allow you to create personal connections with buyers and sellers.  ...
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Struggling to deliver regular newsletters? Read this:

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20 November 2014

Struggling to deliver regular newsletters? Read this:

Article excerpt

Newsletters are a great brand building exercise, and an opportunity to share useful, engaging content with your database. Almost all of our clients have tried doing a newsletter at some point, and that first edition is always a great success. In fact, we’ve written about what makes a good newsletter before. The thing is, creating one quality newsletter is just the first step. Delivering a new newsletter month after month or quarter after ...
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