We hate to break it to you, but the answer’s probably yes. Is your business on social media? Many real estate agencies are in some capacity. Whether it’s Facebook, Twitter, Instagram or Pinterest, it’s the done thing to have at least one platform in your marketing repertoire. But just how effective is social media? The video above – we highly recommend watching the whole thing if you can spare 30 minutes – is a take...
Read More
Tags: social media
It’s no secret that real estate agents are among least trusted professionals around. And while many agents would rightly point out that this perception is largely the fault of an unscrupulous minority, it doesn’t change the fact that many vendors view real estate agents with skepticism. The internet makes complaining about poor service easier than ever for frustrated customers. Sites like Rate My Agent and even your Google business page ...
Read More
Tags: agents, online, reputation management
Print is a valuable component of any real estate marketing campaign. High quality brochures, newsletters and letterbox drops command attention, lend a personal touch, create an aura of prestige and give your marketing a tactile edge that can’t be replicated on digital platforms. OK: as a printing company, we have a vested interest in pushing that particular barrel. We’re not alone; plenty of agents recognise the ...
Read More
Tags: advertising, marketing, print marketing
