A guide to post-sale marketing
16 June 2015
Article excerptNo agent needs telling that repeat business and referrals are vital – top agents can draw a significant chunk of their listings from these alone. But you can’t simply rely on the goodwill of a satisfied vendor five, 10 or 15 years down the line. Staying in touch is crucial to remaining top of mind. After you’ve secured the listing and successfully sold the property, what’s the right marketing approach? And crucially – how...
The dangerous world of online reviews
11 May 2015