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Marketing to Chinese Buyers: Spring 2016 Update

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18 October 2016

Marketing to Chinese Buyers: Spring 2016 Update

Marketing to Chinese Buyers: Spring 2016 Update

Article excerpt

Chinese property buyers remain a significant segment of the Melbourne market. While they may not be dominating auctions in quite the same numbers as last spring, this buyer pool is still a force to be reckoned with. Agents need targeted tools to capture their attention. Chinese language property publications are one such tool. They can be incredibly powerful when it comes to bringing your listings to the attention of foreign buyers. A unique ...
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What drives Chinese buyers?

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23 June 2015

What drives Chinese buyers?

What drives Chinese buyers?

Article excerpt

Chinese property buyers are the fastest growing group of real estate buyers on earth, having spent close to six billion dollars on Australian real estate in 2014. This is a buyer pool that’s clearly too big too ignore – and understanding the motivations of Chinese buyers is crucial for any agent who wants position their listings to get their attention. There are a number of reasons that Australia is such an attractive destination for...
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