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Luxury Real Estate

Six secrets of selling luxury property

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18 September 2014

Six secrets of selling luxury property

Article excerpt

Luxury real estate marketing dispenses with many typical marketing practices; mansions, penthouses and other prestige properties are inaccessible to the masses. When it comes to the top end of the market, properties are advertised as being only for the elite, and shamelessly so. These are the tactics employed by agents who sell luxury property: A full-service approach is necessary High end real estate companies go above and beyond for ...
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