The quality of your property photos is a make-or-break factor when it comes to successfully marketing a home. But too often, the small details that can take an image from lackluster to showstopper are overlooked. Unmade beds, overflowing wheelie bins, children’s toys stashed under the couch – a quick browse through listings on realestate.com.au will confirm that these property photo sins are committed far too often. Poor quality ...
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Tags: photography
I get asked all the time what is the next big thing in real estate. Most of the time the questioner is looking for an innovative new technology that offers a competitive advantage. Increasingly, I’ve been responding with a basic technology that’s reaching critical mass–HDR photography (high dynamic range). HDR used to be the providence of studio photographers with hours and hours to do retouching. ...
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Tags: photography
